“The Charming Taste of Europe” to Host a Promotional Reception in New York on May 16th, 2023
The event will highlight the wines from the Abruzzo region including Montepulciano d’Abruzzo, Passerina and Trebbiano d’Abruzzo
NEW YORK, May 12, 2023 /PRNewswire-PRWeb/ — “The Charming Taste of Europe” is pleased to announce that it will host an interactive reception at PENTHOUSE 45 in New York on May 16th from 3:30pm – 6:30pm. The event will provide participants with information on The Charming Taste of Europe campaign with an emphasis on the wines from the Consorzio Tutela Vini d’Abruzzo.
During the reception participants will enjoy the traditional wines from the Abruzzo region highlighting their quality as one of the agricultural gems of Europe. The varieties being presented are Montepulciano d’Abruzzo, one of the most widespread grape varieties throughout the region, alongside Trebbiano d’Abruzzo, a varietal dating back to the 16th century and Abruzzo Passerina.
The Charming Taste of Europe is a three-year campaign started in 2021 and promoted by the Vini d’Abruzzo consortium from Italy and the Late Harvest Bordeaux Wines, along with fruit producers in Greece’s Union of Agricultural Cooperatives of Kavala (Kavala COOP) and Agricultural Cooperative of Rachi Pieria (“Agios Loukas”), co-financed by the European Union.
“The Charming Taste of Europe” campaign’s goal is to educate attendees on the wines from the Consorzio Tutela Vini d’Abruzzo and shed light on their partners including the Late Harvest Wines from Bordeaux , the kiwis from Kavala Coop, and the cherries from the Agricultural Cooperative of Rachi.
To learn more about “The Charming Taste of Europe Campaign,” visit charmingtasteofeurope.eu, which highlights the characteristics of the selected European products. Pages dedicated to “The Charming Taste of Europe” can be found on all main social networks, such as Facebook, Instagram, and YouTube. The participating Consortia invites everyone to join the social media campaign using the hashtag #charmeu.
About the Charming Taste of Europe:
Europe, a place with timeless charm, is the birthplace of some of the highest-quality products in the world. The Charming Taste of Europe is a special project that introduces exquisite specialties to the United States and Canada, such as Italian and French wines, and fresh fruits from Greece, that showcase Europe’s charm, beauty, culture, history, art, heritage and unmistakable tastes.
The mission of the Charming Taste of Europe, co-funded by the European Union, is to increase awareness of the merits and quality standards of select European wines and fresh fruits with promotional activities in the competitive markets of the U.S. and Canada. The Charming Taste of Europe is promoted by the Consortium for the Protection of Wines of Abruzzo, the Union of Agricultural Cooperatives of Kavala (Kavala COOP), the Agricultural Cooperative of Rachi Pieria “Agios Loukas” and the Union of Sweet Bordeaux Wines. These European agricultural products, famous around the world for their outstanding qualities, will continue to be promoted with initiatives and events for consumers, journalists and trade professionals. For more information visit charmingtasteofeurope.eu
To Follow The Charming Taste of Europe Campaign:
YouTube:The Charming Taste of Europe
Hashtags: #thecharmingtasteofeu and #charmeu
The content of this promotion campaign represents the views of the author only and is his/her sole responsibility. The European Commission and the European Research Executive Agency (REA) do not accept any responsibility for any use that may be made of the information it contains
Cristina Coari, Colangelo & Partners, (646) 624-2885, [email protected]
SOURCE Colangelo & Partners
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